How to Use Human Data to Optimize Your Teams and Transform Your Fundraising

Every nonprofit needs to continuously improve their fundraising. To do so, we look to new tactics, strategies, and tools to give us additional ways of acquiring and developing donors.

But all the strategies, tools, and resources in the world will only take you so far.

If you want to continuously grow your fundraising and digital marketing, you have to have the H-factor.

We’re talking about Human Data. It’s the most important factor in your ability to:

  • Hire the right people
  • Develop an effective team
  • Implement growth strategies
  • Increase your fundraising revenue

After analyzing the behaviors and values of 500 nonprofit fundraisers (executives, managers, and practitioners), we’ve identified several critical areas in which nonprofits are failing to put the right people in the right roles in order to achieve results.

In this webinar, Dr. Chuck Coker breaks down everything he’s learned from this analysis. He reveals key problems in the nonprofit industry resulting from insufficient human data and gives 4 specific strategies you can implement to hire, develop, and retain the right people – all in order to expand your cause and your impact.

About the author 

Chuck Coker

For more than 30 years, Chuck has focused his career on people's development. He has implemented proprietary Personal Formation, Human Capital, Talent Management, and incentive-based programs across a broad scope of Fortune Companies, regional organizations, and educational institutions.


employee assessments, human data, Video

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